Title: Spreading Stories with Social Media
When: 12 Noon (PST) Tuesday, Feb 25th, 2014
Where: T.E.L.L. sessions are held in the ETUG Blackboard Collaborate Room
Who: Tori Klassen
Effective communications is more than text. It’s an interactive storytelling journey facilitated by technology. In this session I will go over the trends in today’s content strategies and how we’ve used them to renovate the BCcampus web site, integrating it with our social media assets and adding functions like a Calendar and newsletter.
Tori Klassen is a former broadcast and print journalist, now a communications professional with 18 years’ experience in writing, media and public relations and strategic communications development. She has a B.A. and an M.A., which help her in her present job as Director of Communications for BCcampus – which persuades colleges and universities to adopt innovative educational technology solutions. Tori is also a mid-packer marathon runner and triathlete in her spare time.